There has been a serious shift in all forms of art since 2000. Attendance is down in all institutions since the wide availability of the internet and home movie theaters. How can these institutions compete with free content? Museums are investing heavily into interactivity. The director of the MET - Thomas P. Campbell - discusses this in his TED talk about telling stories with installations; using the Alexander McQueen exhibition as an example. Movie theaters are having a similar issue getting people into seats. It's like we all have suffered ADD when it comes to sitting for a few hours and paying attention. Future Cinema hopes to solve that problem by having interactive movie nights! For $50 you can feel like you are part of a film and watch the film at the end of your experience. Sure, this sounds like a lot, but think about how much IMAX tickets cost these days (About $20). Check out their video above for their rendition of The Shawshank Redemption. As always, let us know what you think by leaving a comment.
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